Brand Refresh

Challenge

Ensure all creative materials are design-focused with a consistent brand look and feel at every touchpoint.

 

Approach

 

Solution

Use industry trend analysis and competitive research to rebrand 100+ projects including a website and email marketing program.

 

Results

The revamped materials allowed Davis to compete in the contemporary European design space while creating consistency across both partner and consumer touchpoints. 

 

Client Satisfaction

Within 48 hours, the first re-designed email blast had a 27% higher open rate, 17% higher click-through rate, and a 70% response rate.